Online Marketing (Digital Marketing For Businesses in Nigeria)

You can have the best website in the world, but if it cannot be found it is useless! Creating a great website is only the first step to reaching a global audience, once you have your website you need to ensure that it receives a high search ranking in major search engines such as Google.

Online Marketing is the way in which a site is developed to ensure that it ranks highly in the search listings. Our technical experts use a number of techniques to help you achieve a ranking that will remain in the long term.

SEO is the way in which a site is developed to ensure that it ranks highly in the search listings. Our SEO Experts use a number of techniques to help you achieve a ranking that will remain in the long term.

SEO is a highly skilled profession, to give you an example, Google change their search algorithm up to 600 times per year. Our SEO specialists can ensure that these changes do not damage your search ranking.

There are two main categories for SEO - onsite optimisation and offsite optimisation:

Offsite SEO - Search engines use many factors to rank a page, one of the leading methods is reviewing backlinks from related websites to your website with your chosen keyword as anchor text. This can be achieved by submitting good articles and having your back link at the bottom of each article.

Onsite SEO - Right from the planning stages, through development, your website will be designed to be search engine friendly. Using techniques such as ensuring that your keywords are included in the page title, heading tags and page URL.

We strictly follow Google Webmaster Guidelines in our SEO. Your website will be added to Google Webmaster so a sitemap can be submitted and search terms monitored.

Google AdWords (Pay Per Click) - We will guide your business in the right direction with a tailor-made Google AdWords Pay Per Click campaign, to provide instant advertisement at the top and right hand side of Google search results.

Pay Per Click allows you to target certain locations, keywords and manage your daily allowance. Each time your advertisement is clicked this will cost your business money, so it is vital that you have the best possible campaign running to ensure you gain the incoming leads and sales for your company.

We have a PPC Specialists who can talk you through a bespoke PPC strategy for your website.

Email Marketing - Email Marketing is another great marketing offering we provide to generate more sales and gain leads.

We can design beautiful email templates for promotional use for you to send to new and existing clients with special offers, deals and much more.

We will fully manage the campaign for you, scheduling daily/weekly/monthly emails to all signed up to your newsletter. We will also provide full reports for the conversions through each, to show how well your campaigns are progressing!.

Bulk SMS Marketing (SMS) - As marketers, we’re constantly thinking up creative ways to get our message out to existing and potential customers; whilst also ensuring we get good results from our efforts. One of the basic practical rules in marketing is to think like your audience, to keep up-to-date with their buying habits and where they are looking.

Whatever your product or service is, it’s important to ensure its visible wherever your customers go, with a ratio now of four mobile devices to every computer, it’s clear where our customers are. Mobile marketing is no longer something you can afford to put on the to-do-list for the future; you need to make sure you’re on a mobile device, now.

Banner Advertising (Blogs & High Rank websites in Nigeria) - Get your business out there through banner advertising

If you need a new website or a refresh of your current site, get in touch.

 

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